Micro ISV Blogging: Summary

Over the last few weeks I posted a series on Micro ISV blogging, here is a brief summary of the five articles so far.

#1, Why?

If you’re trying to start a software company, chances are you already have a million things to do with any given minute. What could possibly convince you to commit any significant chunk of your time to publishing your thoughts online?

In this post I tried to answer that very question, and it turns out that there are plenty of good reasons. Read Micro ISV Blogging: Why?

#2, What and When?

If you’re really struggling to think about what you should be writing, you’ve probably picked the audience you want, rather than picking one you actually think you have something to say to.

This post was about identifying your audience and thinking about your blogging strategy. What do you have to say, and who is going to listen? Read Micro ISV Blogging: What and When?

#3, How?

There are plenty of options out there if you want to start a blog, and it doesn’t have to be expensive or difficult to get started, even if your choices are limited by your web hosting package.

Regardless of your situation, there’s a blogging platform out there for you. I took a look at some of the most popular options, identifying their benefits and limitations. Read Micro ISV Blogging: How?

#4, Gold Rush?

The title was always intended to be tongue-in-cheek, but this article really flipped on me. That’s what I get for thinking as I go... by the end of the article I had convinced myself that making space for affiliate advertising on my Micro ISV blog wasn’t such a good idea!

In the first part of the article, I took a look at some of the most common affiliate programs, how to sign up, and linked to some tips for maximizing their effectiveness. Read Micro ISV Blogging: Gold Rush?

#5, Useful Extras

These free services can really help you manage, monitor and publicize your blog, so it’s good to be aware of what they can do for you. Future decisions or changes could be easier if you spend some time up front deciding how you’re going to use them.

No series on blogging could be complete without mentioning Technorati and Feedburner, this article explains what they can do for you. Read Micro ISV Blogging: Useful Extras

That’s all the articles I had planned for this series for the moment, I hope you found them useful; any comments are welcome as always. Now, I need a new topic for next week....